Fi Ultra
Connected dog tracker industrial design
Fi Ultra
Connected dog tracker
Fi
Huge Design shaped Fi Ultra as a compact piece of connected hardware for dogs and the people who care for them. The industrial design brings the enclosure, collar attachment, and product identity into one clear form. Rather than making the technology visually complicated, the design uses a restrained silhouette, softened edges, and a direct relationship between the tracker and the collar.
Industries
- Consumer electronics
- Connected wearables
Deliverables
- Industrial design
- Design for manufacture (DFM)
Wearable hardware
An enclosure that stays close.
Fi Ultra’s broad, shallow proportions keep the device visually close to the collar. Rounded corners soften the rectangular package, while the slightly curved surfaces give it a less mechanical character. The attachment sits behind the main volume, leaving a clean outward-facing surface. This relationship between body and clip is central to the design: the tracker reads as one compact object rather than a box with a separate mounting accessory.
Outdoor product identity
Durability without visual bulk.
The dark enclosure, recessed Fi mark, and narrow front detail create a quiet, recognizable design language. Broad surfaces and rounded transitions give the hardware a robust appearance without exaggerated protective styling. Against a dog’s coat, a fabric collar, or wet rock, the same simple form remains legible. The result is connected consumer electronics with the practical character of outdoor equipment.