Jibo Robot
Pint-Sized Companion
Project C-1234
Jibo 2
Design strategy
Jibo
The concept of humans connecting emotionally with robots was conceived and studied by Cynthia Breazeal, an MIT professor of robotics, with a vision for creating the world’s first social robot assistant. In 2014, the startup she founded traveled to San Francisco to find a design team to help realize her vision, marking the beginning of its relationship with Huge Design.
Industries
- Consumer electronics
- Digital assistance
- Robotic
Deliverables
- Consumer research
- User experience
- Product and brand strategy
- Industrial design
- Prototyping
- Storytelling video
The design for Jibo was an exercise in human form abstraction. The seamless design approach discretely divided the head and body into motor-controlled tilted-axis rotational sections. This configuration allows Jibo to appear clean and non-mechanical while enabling virtually silent movement. The angled movement creates the illusion that Jibo is dancing, able to snap into a variety of thoughtful poses with precision and sophistication.