Intel Storage Design Language
Unifying Through Design and Branding
![all tabke](/work/intel/img/q2test.jpg)
C-1234
Intel Design Language
Industrial Design Branding
Intel
In 2017, Intel’s NSG group had been hard at work developing cutting-edge storage technologies that would disrupt the commercial computing industry. Smaller, faster SSD storage was poised to revolutionize data centers and replace existing hard-drive technology. Huge Design partnered with the Intel Experience Design Team to define a vision for these breakthrough B2B solutions and unify them through premium branding and design.
Recognition
IDEA Gold
[Consumer Electronics,2019]
Industries
- Commercial computing equipment
- Data storage solutions
Deliverables
- User experience
- Design strategy
- Branding and CMF
- 3D CAD development
- Design for manufacturing
![main intel](/work/intel/img/square-side-by-side.jpg)
Rack it
32 NAND solid-state rulers are integrated into a traditional 1U server rack bay along with necessary cooling and circuitry. Huge Design focused its effort on the overall UX, visual organization and functional beauty of this groundbreaking new system.
![Description](/work/intel/img/intel_rednerings_naked_web.jpg)
![pckg](/work/intel/img/packaging_04.jpg)
![Details](/work/intel/img/crop2.jpg)
![more detials](/work/intel/img/crop3.jpg)
Our branding and functional design efforts extended to several NSG products.
A unified design and branding story integrates NSG products with the greater Intel branding and design initiative by Intel’s Experience Design Team.
![full](/work/intel/img/vca_03.jpg)
![package](/work/intel/img/packaging_01.jpg)