HP Accessory ID
Accessories Meet High Design
C-1234
HP Accesory
Design Language ID
HP
Hewlett-Packard has been a global leader in PC manufacturing for decades and has since expanded its reach into a variety of peripheral markets and lifestyle accessories. Huge Design was asked to collaborate with the company’s internal ID team to design a range of high-design lifestyle-driven products.
Industries
- Consumer electronics
- Lifestyle accessories
- Soft goods
Deliverables
- Design strategy
- Industrial design
- CMF and prototyping
- Techpack DMF
Flexible and adaptable
The compact audio performance of the Bluetooth speakers meets a go-anywhere form factor and CMF.
Huge Design helped craft a portable Bluetooth speaker lineup that hit the sweet spot for HP: small, powerful, flexible and robustly appealing.
Pure geometry meets softness
The ergonomic demands of a mouse dictated a soft profile. Strict geometric breaks and controlled form language are combined with organic surfaces and curvatures.
The messenger bag category was an opportunity to translate our simply styled product-design methodology to the soft-goods space. It features clean, tailored lines executed in a sharp, minimal way.